Who is Hamish?
Find out a little about Hamish, the AW Outlet mascot, and where he comes from!
Once upon a time, in the rolling hills of the Scottish Highlands, there lived a friendly, Highland cow named Hamish. With his shaggy auburn coat, wise brown eyes, and iconic horns, Hamish was the very picture of his homeland’s beauty and resilience. His gentle yet adventurous spirit made him a favorite among locals and travelers alike.
One summer, a curious American took a trip to Scotland. A Fort Worth local and lover of history, the American had always wanted to experience Scotland’s rugged landscapes and learn about its unique culture. On one of his trips through the Highlands, he was introduced to Hamish, the famed Highland cow of the area. As the American admired Hamish’s sturdy horns and scruffy fur, he felt an instant connection—the same pride and resilience he saw in the Texas longhorns back in FTW.
The more they got to know each other, the more he realized how much Hamish represented the best of Scotland: resilience, pride, and, notably, a good eye for value very similar to the Texans he had met with similar pride and self respect. Scots were notably known for being savvy with their money, and Hamish seemed to carry that spirit too. Then the American was struck with a thought—what if he could bring a bit of this thrifty, quality-conscious spirit back to Fort Worth? An idea began to take root.
Hamish listened intently as he shared his thoughts. Inspired by Hamish's love for his community and the Americans vision, the two became instant friends, sharing ideas late into the evening. By the time he returned to Fort Worth, he had a plan in place.
Soon after, the American opened AW Outlet, a retail store dedicated to offering amazing discounts on top-brand items for the people of Fort Worth. And who better to represent this idea of quality and thriftiness than Hamish? As the mascot of AW Outlet, Hamish embodied the heart of both Texas and Scotland—pride, resilience, and the love of a great deal.
With Hamish's friendly face on the storefront and signs across town, AW Outlet quickly became known as the go-to spot for incredible deals on premium brands. Customers loved the story behind their beloved mascot, who was as much a part of the store as any employee. Shoppers would smile at Hamish’s welcoming image as they entered, knowing they’d find top-quality items at fair prices.